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The Difference Between NPS and Customer Satisfaction Index: Which is the Best Metric to Measure Customer Loyalty?

GlobalMetrics

Published on: 29/04/2025

Are you wondering what the best way to measure your customers’ loyalty is? In this article, we will compare the Net Promoter Score (NPS) and the Customer Satisfaction Index to see which one is more effective.

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Ways to measure customer satisfaction

GlobalMetrics

Published on: 29/04/2025

It doesn’t really matter what your company does. If you sell products or services you have customers. If you have customers, you have to know the level of satisfaction they have with your brand.

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